Help getting started with AI
Understand where AI can help, which tools fit and what to try first. Leave with a focused next step, not another list of buzzwords.
Martin Iliev · Founder of Set It Once
I’m Martin. You work directly with me: show me what takes your time, agree what is worth changing and check the result together.
We begin with the repeated work: what you copy, check or set up again. Then we choose a small change you can actually use.
You get a clear explanation of the work, costs and limits before we start. If an existing tool or a simpler process is enough, I’ll say so.

I’m interested in what gets easier for you: fewer repeated steps, fewer mistakes, less time copying information between tools. A flashy demo means little if it does not work in your day-to-day routine.
AI is one option. Sometimes connecting two tools or simplifying a few steps is enough. I will help you decide what is worth changing and which decisions should stay with you.
The aim is a result you can use and understand, with clear access, costs and limits. No inflated promises about replacing your team or making everything run itself.
Evidence from our own work.
Our WordPress speed case includes public PageSpeed reports, the changes made and the limits of the measurements. It documents Set It Once itself, with no customer results implied.
Start with the problem. We’ll choose the right kind of help.
Understand where AI can help, which tools fit and what to try first. Leave with a focused next step, not another list of buzzwords.
Connect the tools you use and reduce repeated copying and routine checks.
Have a specific idea? I can scope and build a focused tool or workflow around the result you need.
Tell me what you do, where time gets lost and what a better result would look like. I’ll assess the options before proposing a solution.
Updated 5 October 2026. This notice covers the public Set It Once marketing website and its enquiry form.
Martin Iliev operates Set It Once and is responsible for the personal data collected through this website. For privacy questions or to exercise your rights, email miliev@setitonce.com or use the contact form. You do not need to provide a website address for a privacy request.
When you send an enquiry, we receive your name, email address, optional website address and message. We use these to respond and take steps towards a possible service agreement at your request (GDPR Article 6(1)(b)). Security and abuse prevention rely on our legitimate interest in protecting the website (Article 6(1)(f)). The form temporarily uses a keyed hash of your IP address to limit repeated submissions for 60 seconds. Hosting infrastructure processes connection information such as IP addresses and requested URLs to deliver and protect the site.
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